All things social! Here you’ll find information and insights specific to Social Marketing and social platforms.
Before reading any further, if you’re someone with a short attention span AND/OR has zero sense of magic and mystery AND/OR if you’re someone who’s prone to outrage, most especially over political incorrectness, then you may want to stop reading now before you get triggered. Still with me? Great, maybe you can help me heal […]
I had the great pleasure of interviewing Jim Estill as a guest on my new pet-project YouTube channel – BIYF Marketing. I met him at the Globe and Mail small business summit several weeks back and was impressed! Not because of his success, or his evident intelligence; it was his decency and the obvious pleasure […]
I sat down for a conversation with my Facebook advertising mentor Cat Howell – She’s the Queen of keeping it real and in this episode, she does exactly that! I had come prepared with all kinds of questions related to Facebook advertising such as whether or not Mark Zuckerberg has a monopoly? Of course, we […]
Tonight, we’ll be airing a new episode on a topic that is very near and dear to me: “Empathy”. This is both my superpower and my Achilles heel. As is the case with many people, our greatest strength can also be our greatest weakness. Empathy has served me well in life, both personally and especially […]
