New episodes will be posted here on a regular basis. You may also visit us on YouTube, and if you enjoy our show, please subscribe!
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YouTube advertising for business - Advertise on YouTube | Google ads - with Tom Breeze
Do you want to know how to advertise on YouTube?
I'm so grateful for the opportunity to have interviewed Tom Breeze. In YouTube years, 7+ years of experience advertising on the platform makes him a veteran. So I was excited to learn from him and his insights were certainly of help to me!
Tom is the founder and Director at Viewability - a UK-based YouTube advertising agency. Like myself, he's a student of psychology turned marketer, with a passion for teaching. So in addition to his agency services, he offers training in how to use Google ads to market your business on YouTube.
You can watch the full episode on our website or YouTube channel and please don't forget to subscribe: https://www.youtube.com/watch?v=vvsvduMzR4s
#marketing #digitalmarketing #socialmedia #youtube
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This Video Features:
Tom Breeze
Director, Viewability
🌐 https://tombreeze.com/
🌐 https://www.viewability.co.uk/
📇 https://www.linkedin.com/in/tombreeze/
Julian Smit
Director, J.D. Nevins Communications
🌐 http://IamJulian.space/
🌐 https://jdnevins.ca/
🌐 https://BIYF.marketing/
📇 https://www.linkedin.com/in/julian-smit-abb481/
---- SEO Notes ---
Do you want to introduce your business to billions of viewers on YouTube?
You will surely learn how to advertise your youtube channel and drive people into your youtube channel with ads..
How to advertise your youtube channel - grow your youtube channel fast in 2019..
Grow your channel fast: how to advertise your youtube channel – 5 strategies.
Do you want to know how to advertise on youtube?
Do you want to learn how to advertise on youtube and get more subscribers?..
How to advertise on youtube in 2019 with tom breeze.
** TAGS
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how to rank youtube videos on the first page
youtube advertising tutorial
how to promote your channel through AdWords
how to advertise on google
tom breeze
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Here are the steps to set-up your video ads campaign:
1) Link your YouTube account to your AdWords account To do that Google "how to link your YouTube account with Adwords" Scroll down to see my video
2) login to your YouTube account Click "Creator Studio"
3) Go to channel - advanced and down the bottom, you'll see "link an AdWords account"
4) Select the video that you want to advertise Click "video manager" (sometimes you see the "Promote this video"). If you don't, click "Promote" from the drop-down menu or you can go to your AdWords account
5) Where it says "Create a Campaign" Campaign budget Daily Budget - put your dollar value? $x.xx
6) Audience-Everyone
7) Enter your headline e.g. "advertising on youtube"
8) Enter Description e.g. "get customers on youtube" Description 2 "increase traffic, leads and sales"
9) Select a thumbnail Click "next step"
10) Sign in to AdWords - Name Targeting Group Enter Locations
11) Click "Create and launch campaign" Your ad will be under review. It will take maybe a few hours or 1 day at the most before it's approved. -
How to advertise on YouTube 2019 - youtube advertising for business & youtubers | google ads
https://BIYF.marketing/
Do you want to know how to advertise on YouTube? | How to advertise on youtube in 2019 with Tom Breeze - How to advertise on youtube 2020
I'm so grateful for the opportunity to have interviewed Tom Breeze. In YouTube years, 7+ years of experience advertising on the platform makes him a veteran. So I was excited to learn from him and his insights were certainly of help to me! Tom is the founder and Director at Viewability, a UK-based YouTube advertising agency. Like myself, he's a student of psychology turned marketer, with a passion for teaching. So in addition to his full-service agency, he offers training in how to use Google ads to market your business on YouTube. -
Marketing with AR - examples of augmented reality (ar) in marketing
https://BIYF.marketing/
One of my favorite fellow marketers and one of my first guests on BIYF Marketing joins me again: Casie Lane Milhouse-Singh! a.k.a. The GIPHY QUEEN. This time she tells me about her last year in the trenches of Augmented Reality (AR).
There is A LOT going on in this space these days, but Casie is coming at it strictly from a digital marketing perspective and way to engage your audience in a more meaningful way to generate more cost-effective leads and sales for your business. And as always, she's created some really fun and cool sh!t with it.
This Video Features:
Julian Smit - Director, Senior Producer, J.D. Nevins Communications -
🌐 https://jdnevins.ca/
🌐 http://IAMJulian.space/
🌐 https://BIYF.marketing/
📇 https://www.linkedin.com/in/julian-sm...
Casie Lane Millhouse-Singh - Director, Two Lane Social -
🌐 https://www.twolane.social/
---- Content Below is for Google SEO and may be ignored ---
The dynamic ways augmented reality in marketing and sales is changing the buyer experience include: Visual and interactive storytelling.
Augmented reality in marketing and sales gives the possibility for brands to connect to customers in a more emotional and engaging way.
How are brands from marketing, sales and e-commerce using augmented reality in marketing and sales.
Master Brand Marketing with AR experiences — No Investment required.
Augment Marketing with AR Campaigns.
This article elaborates on top 5 reasons on why to choose Augmented Reality for marketing.
Below are some of the coolest augmented reality marketing examples from big companies which are making billions of dollars by using this amazing technology.
We want to cite some areas in which advertising with augmented reality will be the most favourable.
Opportunities for Advertising With Augmented Reality Are More Popular Than Ever.
Take a closer look at the benefits of advertising with augmented reality….
Spice Up Your Advertising With Augmented Reality.
Augmented reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real-world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory.
Augmented reality is the blending of interactive digital elements – like dazzling visual overlays, buzzy haptic feedback, or other sensory projections – into our real-world environments.
Augmented reality is the result of using technology to superimpose information — sounds, images and text — on the world we see.
If you experienced the hubbub of Pokemon Go, you witnessed augmented reality in action.
Augmented reality overlays digital information and models on the physical environment.
the near future of ai, vr, and ar in marketing, and why you should care.
Why brands are using ar | reality bridge | sherpa marketing.
Augmented reality for marketing & branding.
Now the hype has died down what does it take to create a truly impactful vr or ar marketing campaign? -
Marketing with Augmented Reality - augmented reality in advertising: future of marketing
https://BIYF.marketing/
One of my favorite fellow marketers and one of my first guests on BIYF Marketing joins me again: Casie Lane Milhouse-Singh! a.k.a. The GIPHY QUEEN. This time she tells me about her last year in the trenches of Augmented Reality (AR).
▶️ FULL EPISODE: https://www.youtube.com/watch?v=FqM9eeeroqs
There is A LOT going on in this space these days, but Casie is coming at it strictly from a digital marketing perspective and way to engage your audience in a more meaningful way to generate more cost-effective leads and sales for your business. And as always, she's created some really fun and cool sh!t with it.
This Video Features:
Julian Smit - Director, Senior Producer, J.D. Nevins Communications -
🌐 http://IAMJulian.space/
Casie Lane Millhouse-Singh - Director, Two Lane Social -
🌐 https://www.twolane.social/
---- Content Below may be ignored ---
The dynamic ways augmented reality in marketing and sales is changing the buyer experience include: Visual and interactive storytelling.
Augmented reality in marketing and sales gives the possibility for brands to connect to customers in a more emotional and engaging way.
How are brands from marketing, sales and e-commerce using augmented reality in marketing and sales.
Changing Digital Marketing with Augmented Reality.
Augmented reality for marketing & branding.
It's not just your users' faces that can be mapped and altered through the use of augmented reality.
The use of augmented reality (AR) in education is an important topic of research [1].
The future of augmented reality | marketing media money.
Examples of augmented reality (ar) in marketing.
The power of augmented reality for brands.
Augmented reality in marketing, ecommerce and advertising is the next Big Things and coupled with AI in ecommerce, it is ready to shake things up.
Pepsi's London bus stop ad for Pepsi Max rolled out in 2015 still remains one of the classic examples of augmented reality in marketing.
It's 2018, and that's still one of the best examples of augmented reality in marketing we've seen so far.
Are you too looking for some ideas or inspiration to use augmented reality in marketing.
How soon before augmented reality advertising becomes mainstream.
We've done extensive research to find some of the best augmented reality marketing campaigns out there.
How to use augmented reality for your marketing campaign and brand awareness growth?
The using of augmented reality in marketing is an effective tool not only to increase sales but also to increase the frequency of purchases the time of interaction with the product and create a real social boom around the promoted product.
Use augmented reality in marketing and advertising.
Use augmented reality in marketing and advertising.
Find more videos of augmented reality demo at ..
Top four reasons to use augmented reality for sales and marketing.
Top four reasons to use augmented reality for sales and marketing.
In this video various ways of applying augmented reality are presented as well as statistical data on the effectiveness of this technology....
The power of augmented reality for brands.
The future of augmented reality is extremely promising as a versatile platform with strong use cases of industry verticals where it has been implemented...
Best augmented reality marketing experiences 2019.
Best augmented reality marketing experiences 2019.
Best augmented reality marketing experiences 2019.
– augmented reality marketing solutions can engage customers save their time and simplify the purchasing process.
Is augmented reality the future of social media marketing [secrets revealed]. -
Governance and Technology - Digital Transformation - e government, e governance
Let's talk about GOVERNANCE 🏛️
❓ How do we deal with large tech companies acquiring monopolies?
- Think you own your phone? Try making your own modifications to it ... Apple will shut it down. It didn't used to be that way. If I wanted to put a Ferrari engine in my Honda Civic, no one would stop me.
❓ How can our traditional institutions of governance adapt to be sufficiently responsive to the rate of technological change?
- Did you watch congress question Mark Zuckerberg? See ANY rules governing the development of AI? We can already conceive a human in a lab ... what happens when we can grow a person in a lab too?
❓ What if the solutions to question 2 rest with the companies of question 1 ... Now what?
Please share your thoughts below....
#government #monopoly #digital #digitalmarketing
CONVERSATION CAN BE FOUND HERE:
Great contribution so far from Ariel Margolis - Founder of E-learning Solved
"With great power comes great responsibility." - Uncle Ben (Spiderman).
We create. We use those creations for good... or bad. Government has to allow creativity while protecting us.
More importantly is teaching others to be responsible.
YT's algorithm picks up AC/DC's music because it can't distinguish between good and bad. This is why we need people... not machines... making decisions that involve judgement.
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ignore but you google
Claessens and Djankov, 1999), forcing local firms to restructure especially on corporate governance and technology faster (Yudaeva et al.
Corporate Governance and Technology Innovation.
And initiatives on a wide range of issues including good governance and technology, which he said are vital for sustainable development.
Travel nationally and internationally speaking on Building Capacity in Good Governance and Technology.
Network alignment is suggested as a means for bringing about the coevolution of governance and technology in development processes.
The interdependencies between politics, governance and technology have created a 'virtual state'.
More classical concern for IT executives that has been on their agenda for many years is the constant challenge of aligning business and IT”.
Aligning business and IT is a serious goal for modern organizations.
What does technology governance mean?
Technology governance and digital transformation (ma).
Improving governance through data & technology | rwitwika bhattacharya | tedxgitamuniversity.
What does technology governance mean?
Information and technology governance is a subset discipline of corporate governance focused on information and technology and its performance and risk management. -
Marketing vs Advertising - the difference between marketing and advertising: what is marketing?
#Marketing #WhatisMarketing #MarketingManagement | https://BIYF.marketing/ If you're looking for the short version watch here: https://www.youtube.com/watch?v=NO0F6pdl2qc But I highly encourage you watch this full episode.
In addition to being an expert and brilliant thought leader in marketing Estie is also lectures in Jewish Philosophy. So the two of us geeked out about what marketing is, which serves as a great Marketing 101 video - Then as often happens on our show, the conversation turned to deeper subjects such as Spirituality in Business, the Biblical story of Adam and Eve, Evolution, Quantum Physics, the Simulation Theory and then Back to Business!
This Video Features:
Estie Rand, Consultant, Coach and Founder - Strand Consulting
🌐 https://www.estierand.com/
📇 https://www.linkedin.com/in/estierand/
Julian Smit Director, J.D. Nevins Communications
🌐 https://jdnevins.ca/
🌐 http://IAMJulian.space/
🌐 https://BIYF.marketing/
---
This video is about Marketing vs Advertising
Marketing vs advertising #htipt #196.
Marketing vs advertising vs branding vs public rel, marketing vs advertising vs branding vs public relations #10DAYTACKLE Day 4 by HeatherJustCreate.
Marketing Plan Template · Marketing Classes Near Me · Marketing Myopia Is To Pay Attention To · Marketing Vs Advertising Degree.
In reality advertising is part of the marketing plan.
the difference between digital marketing and traditional advertising
Gary Vaynerchuk is the chairman of VaynerX a modern-day media and communications holding company and the active CEO of VaynerMedia a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
In addition to VaynerMedia VaynerX also includes Gallery Media Group which houses women’s lifestyle brand PureWow and men's lifestyle brand ONE37pm. In addition to running VaynerMedia Gary also serves as a partner in the athlete representation agency VaynerSports cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.
Gary is a board/advisory member of Ad Council and Pencils of Promise and is a longtime Well Member of Charity:Water.
Gary is a highly sought after public speaker a 5-time New York Times bestselling author as well as a prolific angel investor with early investments in companies such as Facebook Twitter Tumblr Venmo and Uber.
Gary is currently the subject of DailyVee an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world as well the host of The GaryVee Audio Experience a top 100 global podcast and host of #AskGaryVee a business and advice Q&A show which can be found on both YouTube and Facebook.
Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow Jessica Alba and Will.i.am.
—
Check out my Alexa skill!:
http://garyvee.com/garyvee365
—
Some Gary Vee resources here:
2nd YouTube: http://www.youtube.com/askgaryvee
Instagram: http://instagram.com/garyvee
Facebook: http://facebook.com/gary
Facebook Watch: http://facebook.com/garyvee
LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/
Snapchat: http://snapchat.com/add/garyvee
Website: http://garyvaynerchuk.com
Soundcloud: http://soundcloud.com/garyvee/
Twitter: http://twitter.com/garyvee
Medium: http://medium.com/@garyvee
Podcast: http://garyvaynerchuk.com/podcast
Wine Library: http://winelibrary.com
Official Merchandise: http://garyveeshop.com -
What is marketing - marketing definition | what is marketing today? | marketing defined
#Marketing #WhatisMarketing #MarketingManagement | https://BIYF.marketing/
For the FULL EPISODE watch HERE: https://www.youtube.com/watch?v=7XGd-s6iDPM
This episode IS the gig economy in action! It demonstrates some common themes discussed this past year:The gig economy", "The economy of authenticity" & "The movement of meaning".
In addition to being an expert and brilliant thought leader in marketing Estie is also lectures in Jewish Philosophy. So the two of us geeked out about what marketing is, which serves as a great Marketing 101 video - Then as often happens on our show, the conversation turned to deeper subjects such as Spirituality in Business, the Biblical story of Adam and Eve, Evolution, Quantum Physics, the Simulation Theory and then Back to Business! This is what happens when 2 entrepreneurs from different parts of the world connect online. And it's happening all the time. This is what's changing our economy and the way we live our lives!
This Video Features:
Estie Rand,
Consultant, Coach and Founder - Strand Consulting
🌐 https://www.estierand.com/
🎙️Busines Breakthrough Podcast - https://podcasts.apple.com/ca/podcast/business-breakthrough/id1358797306
📇 https://www.linkedin.com/in/estierand/
Julian Smit
Director, J.D. Nevins Communications
🌐 https://jdnevins.ca/
🌐 http://IAMJulian.space/
🌐 https://BIYF.marketing/
📇 https://www.linkedin.com/in/julian-smit-abb481/
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What is marketing - marketing lecture by prof.
(what is marketing in hindi) : 'मार्केटिंग बाय विजय' यूट्यूब चैनल में आपका स्वागत है.
What is marketing - definition of marketing.
What is marketing concept and social marketing concept.
Marketing is all about identifying and meeting human and social needs and that too in a profitable way.
It will likely differ according to what location you live in and what the job market is like.
Online marketing marketing concepts marketing 101 marketing techniques best marketing strategies .
Source marketing lecture by prof. vijay prakash anand - "
1. What is Marketing?
Marketing as a term is widely used in the management of a business and in our day-to-day life. The history of marketing dates back to the beginning of civilisation. It started with the barter system and when the volume of business grew up; traders came into existence. With the industrial revolution happening in the late 18th and early 19th century the business expanded manifold. Again with the subsequent progress in transportation and communication system the business grew across the borders of a country.
In the Indian context the Kautilya’s famous book ‘Arthashastra’ talked about the relationship between the sellers and buyers. It also dealt with the earnings of the traders.
Marketing as a topic first appeared in the first half of the 20th century with reference to distribution. The process of distribution and the determination of price through the demand and supply paved the way for studies in marketing. That’s why economics is known as the mother of marketing. In the early stage marketing was also known for selling and advertising only. But subsequently with the development of marketing as a management study it got the right place it deserved through the various principles and theories.
Marketing is all about identifying and meeting human and social needs and that too in a profitable way."
Although brands may choose to promote their content by paying for visibility, content marketing is not advertising.
What senior leadership might not understand is this: content marketing is not advertising.
When it comes to how to do social media marketing, success doesn't happen by accident.
Here's what you need to know about how to do social media marketing and get results.
And for brands and businesses looking to make it in this brave new digital world, knowing how to do digital marketing the right way is the key to success.
They key to social media marketing for bands is to focus less on the number of followers, and focus more on the quality of your posts.
Gary VaynerchukVideosThe Difference Between Digital Marketing and Traditional Advertising.
First i discuss a concept that i have developed which i call the 4 pillars of marketing and advertising success.
How much should bands spend on advertising and marketing (viewer question).
The future of digital marketing and advertising - power players with grant cardone & frank kern.
Want more great digital marketing and advertising strategies?
Online advertising and internet marketing can be effective if you are delivering great content to the right audience.
An online advertising -
So this happened - Julian Dances on stage in Jamaica after the Global Digital Marketing Summit 2019
So.... this happened 😮
Miss you already Jamaica!!
Check out Dance Xpressionz
🌐 https://lnkd.in/eD_2BBt
These guys put on an amazing show that walked us through the history of Reggae Music and Dance. It was AMAZEBALLZ!!
Hoping to get my man Orville as a guest on BIYF Marketing 😉. That'll be a good one!
ALSO ... The awesome DJ (and human being) busting the beats is ZJ Sparks: https://lnkd.in/e_3d9qn
#GDMS2019 #GDMS2020
#digitalmarketing #marketing -
What is the gig economy? | The gig economy in under 20 seconds - the gig economy explained
So what should the corporate response be to the gig economy? - Watch this talk: https://www.youtube.com/watch?v=pTtrIgW7c3k
A corporate strategy for the GIG economy - how the gig economy is changing careers
http://iamjulian.space/ | https://biyf.marketing/
The trend toward a gig economy has begun as a study by Intuit predicted that by 2020, 40 percent of American workers would be independent contractors.
The “gig economy” is altering the way that people view and perform work, and counties must be ready to respond with innovative policies and programs.
How is the rapidly growing gig economy reshaping the careers of the younger generations, now and in the future?
As the gig economy grows worldwide, these strategies are increasingly relevant.
-- 4 s e o --
The trend toward a gig economy has begun as a study by Intuit predicted that by 2020, 40 percent of American workers would be independent contractors.
How is the rapidly growing gig economy reshaping the careers of the younger generations, now and in the future.
As the gig economy grows worldwide, these strategies are increasingly relevant.
Thinking about joining the gig economy.
The sharing economy, also known as collaborative consumption or peer-to-peer-based sharing, is a concept that highlights the ability -- and perhaps the preference -- of individuals to rent or borrow goods rather than buy and own them.
The sharing economy is an economic model often defined as a peer-to-peer (P2P) based activity of acquiring, providing or sharing access to goods and services that are facilitated by a community based on-line platform.
In 2019, it is a mind-bending exercise to reflect on the past decade of the sharing economy.
As the Sharing Economy grows, everybody wins - except marketers.
How the gig economy is changing careers.
How the gig economy is changing careers. -
A corporate strategy for the GIG economy - how the gig economy is changing careers
http://iamjulian.space/ | https://biyf.marketing/
Dear Corporate America,
I'm the gig economy and I wanted you to better understand the threat I represent to you. But first, let's understand what got us here in the first place.
Part of the explanation is simply a natural consequence of social and technological advancements. The internet happened, social media happened. But for you large corporations with brands that date back to the generations of my parents, grandparents and beyond, something else also happened. Our social contract was broken.
Gone are the days where anyone holds any expectation of loyalty; whether that's B2B, B2C or between businesses and their employees. We know any publicly traded business is primarily beholden to its shareholders and we're wary of your old-school ads with their high-gloss finish.
If you want to distinguish yourself in today's economy, committing yourself to your founding reason for being and the reestablishment of that social contract wouldn't be a bad place to start.
Perhaps it's a good thing I came up with the following boat analogy after I'd prepared for the presentation also below. It allowed me to illustrate it with more justice than what I would have done in PowerPoint. The point is, there are numerous advantages I enjoy as a small, virtual, digital marketing agency, and you should understand them.
These advantages will not be replicable for all business models or all industries, and I'm not saying brick and mortar businesses don't still enjoy their own set of advantages. But I imagine it would be prudent for executives of large and longstanding corporations to take stock of what these advantages are, how they represent a threat, and to be mindful of how those threats may be absorbed internally or neutralized.
The solution I've concluded is Newton's Cradle, also referred to as Newton's Balls (great for my branding), and also known as the Executive Ball Clicker (great for the audience of this article). Replace the word 'device' with 'business' and the definition becomes:
"A business that demonstrates the conservation of momentum and energy"
My suggestions are fairly straightforward:
1) Don't create your own competition - don't do what the agencies did. If there are new efficiencies afforded by technology, of course, take advantage of them. But doing so with the sole objective of reducing your payroll is shortsighted. You may be creating a legion of freelancers ready to steal your clientele and you may soon find yourself competing for top talent as a consequence.
2) It's great to humanize your technology, but don't do it at the expense of dehumanizing your brand. Using chatbots for example as a fast and triaged customer support system is a great idea, but make sure there's still someone with a pulse who can talk with your customers when they feel that's what they need.
In short, become a business that demonstrates the conservation of momentum and energy such that everyone (your consumers, employees, vendors, etc.) become brand ambassadors for you.
--- 4 s e o --
The trend toward a gig economy has begun as a study by Intuit predicted that by 2020, 40 percent of American workers would be independent contractors.
The “gig economy” is altering the way that people view and perform work, and counties must be ready to respond with innovative policies and programs.
How is the rapidly growing gig economy reshaping the careers of the younger generations, now and in the future.
As the gig economy grows worldwide, these strategies are increasingly relevant.
Director Graduate Business Programs, Marketing Professor Advisory Board - Institute of Innovation and Entrepreneurship.
2018 CIIE - Central Institute of Innovation and Entrepreneurship All Rights Reserved.
See this list of real ways to make money from home, without falling prey to scams.
How to Manage Remote Teams and Workers.
5 days ago - Looking for some legitimate ways to make money from home.
According to 2018 Deloitte Global Human Capital Trends, 84% of the organizations see that Well-being is important to their workforce.
2019 Deloitte Global Human Capital Trends report, Leading the social enterprise: Reinvent with a human focus, is released today.
2018 Global Human Capital Trends Dimple Agarwal, Josh Bersin, Gaurav Lahiri, Jeff Schwartz, Erica Volini March 28, 2018.
The trend toward a gig economy has begun as a study by Intuit predicted that by 2020, 40 percent of American workers would be independent contractors.
How is the rapidly growing gig economy reshaping the careers of the younger generations, now and in the future?
As the gig economy grows worldwide, these strategies are increasingly relevant.
Thinking about joining the gig economy. -
Explaining social media to an older generation - why is social media so important?
Hey old person, don't take this the wrong way but...
How much of what you do is rooted in an industrial age? Probably a lot more than you think. Don't worry, my shit stinks too. I was conditioned for the same age as you and I frequently catch myself thinking "this is just how it is" or "this is how it's done", with little thought for how it may be done differently today.
If you're committed to the tried and true, what's worked for you in the past, all the power to you. As they say, "if it ain't broke don't fix it". But make no mistake about it, the industrial age is passing before our eyes and a new age is taking hold. Call it what you will: digital, information, internet, etc., What ain't broke may break before long.
To be clear, my message has never been "out with the old, in with the new". Quite the contrary, I frequently try to remind my audience of historical, sometimes even ancient truth, wisdom, and best practices.
Simply put, the ships are sailing for a new future. So knowing where you are, where you've been, and what that future terrain may look like are good things to know!
The challenge, should you be willing to take it, is in being clear about where you hope to land, clear about what to pack in your "Noah's arch of civilization" to keep your compass on point, and what you need to learn to keep your sails raised and master your ship.
I think there is a great demand for our aging generations to teach and share the knowledge they have accumulated through experience. I do recognize a rise in ageism and devaluation of older and more seasoned employees in companies around the world. The latest debacle with the Boeing 737 may prove to be a case-in-point.
That said, listen carefully to generation next, because they are that unchartered terrain.
I wanted to share this clip for two reasons.
1) The question asked by this young man is one I receive frequently: "How do we make senior executives in large corporations understand"?
2) Because Dr. Terri-Karelle (Griffith) Reid is an incredible talent!!! So when she becomes an international phenomenon, please remember who called it! Seriously, this woman's intellect is so fast and razor sharp! I'm supposed to be the expert here, but her answer is probably better than mine. Watch to the end too because I can't watch it without busting a gut laughing! I am humbled to have shared the stage with you and hope I get to again because you complete me!!
--- for seo --
Terri talks with alex coleman on live@9 on how the older generations are using social media. explaining social media to an older generations, baby boomer social media, Senior social media marketing, need social media strategy, confused about social media, social media for seniors, social media for business, social media education, social media questions, how to understand other generations, on how the older generations are using social -
A formula for success in life - how to be successful in life | the formula of success
This is a repost because the live version didn't stream well. I'm sharing with you today a few snippets from one of my recent keynote speeches, delivered at the Global Digital Marketing Summit in Jamaica. I won't share the entire speech, but I think this captures a primary thesis, simply asked as; If not now, when?
Let me take a step back for a moment. The subject I was asked to speak about is "The Future". I wasn't about to look into a crystal ball and make bold predictions of what's to come in 10-20 years. In my opinion, things are moving far too fast to be able to predict 20 years out with much certainty, and even 5-year predictions would be prone to mistakes... and I want to still be working in 5 years!
But here is one prediction; The future is about meaningfulness. The future will afford a greater number of opportunities to a greater number of people around the world to pursue purposeful, meaningful and rewarding lives. It will allow more people to identify personal strengths and passions and then fulfill them. The future will be about the pursuit of enlightenment. This by no means is intended to imply that I am an enlightened man or that I ever expect to become one. But I have committed myself to that path and that pursuit.
Why? Because if not now, when?
Why encourage others down this path? Fair question. An argument could be made that most people today are working harder than ever and still struggling to earn an adequate income. For me, this just raises a series of questions that lead me to this one fundamental and simple rhetorical one: If that's the way things are right now, why are they that way? Should they be that way? If things should be different, what needs to be done to change it? ... Then do that now, and if not now, when?!?
How advanced does the technology have to become? How many apps are enough for you to be able to do something you are good at and love to do and earn a decent living doing it? How fast do computers need to be for you to be able to do things more efficiently? In a connected and global village, how hard is it to find someone who's strengths, skills, and interests are complementary to yours?
Here's a good one: How many sacrifices to your quality of living would you have to make to save enough money to launch your dream project? And would those sacrifices reduce your quality of living below that of an 18th century King or Queen? I doubt it!
So what are you waiting for? Just do it!
If not now, when??
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