Articles

Branding takes time!

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Just because we are progressing faster doesn’t mean you have to succeed faster. Building a reputable and enduring brand still doesn’t happen overnight. So, you’re ready to start your own business. GREAT!!  Now, where do you start? Most people I speak with who are in the early planning stages of a new business start by […]

Articles

OK BOYS! Pull up a chair.

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You need to step up your game. No, this is not an an article about how men interact with women in or outside the workplace. I trust the majority of you are respectful of others, appreciate the value of diversity, and that you cherish and support the women in your lives. What I mean is; […]

Articles

The FUTURE Part 2: If not now, when?

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I’m sharing with you today a few snippets from one of my recent keynote speeches, delivered at the Global Digital Marketing Summit in Jamaica #GDMS2019. I won’t share the entire speech, but I think this captures one of the primary thesis’, simply asked as; If not now, when? Let me take a step back for […]

Marketing

Depolarizing the World

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I may be the wrong guy for this… and I certainly can’t achieve it alone! Back in April of this year when I launched BIYF Marketing, the mandate was pretty straightforward: To provide honest and practical advice related to the digital age of sales and marketing, in a fun way. As guests started to come […]