Marketing

I HAD NOTHING TO DO WITH IT!

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One of my first interviews on BIYF was with Casie Lane Millhouse-Singh, talking about “How to make a GIF trend in under 24 hours”. At about 12 minutes in Casie mentions she’d like to have a talk with Gary Vaynerchuck, so for fun, I inserted the caption “Dear Gary V., Casie would like to talk […]

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You’ll probably lose your job soon…

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OK, perhaps probably is a strong word, but there’s a good chance depending on your industry and role within it. The world is changing fast, and that means greater instability for business owners and less job security for a lot of employees. But don’t worry. You can still thrive in this new economy! After the initial shock […]

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Stop being so sensitive!

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Be Happy

Before reading any further, if you’re someone with a short attention span AND/OR has zero sense of magic and mystery AND/OR if you’re someone who’s prone to outrage, most especially over political incorrectness, then you may want to stop reading now before you get triggered. Still with me? Great, maybe you can help me heal […]

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Why doing good is good for business

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Doing good is good for business

I had the great pleasure of interviewing Jim Estill as a guest on my new pet-project YouTube channel – BIYF Marketing. I met him at the Globe and Mail small business summit several weeks back and was impressed! Not because of his success, or his evident intelligence; it was his decency and the obvious pleasure […]